By: Ahmed Rufa’i 

The Dangote Group has confirmed its full participation and sponsorship of the 2025 Kano International Trade Fair, scheduled to hold from November 22 to December 6.

This was contained in a press statement issued, signed and made available to Truths Finder by the Group Chief Branding and Communication Officer, Anthony Chiejina, said the company remains committed to supporting the fair, which is expected to attract over 1,000 exhibitors from within and outside Nigeria.

In the statement the group Chief Branding and Communication Officer said Kano is central to our overall businesses, and it is the hub of commerce, not only in Nigeria but in Africa.

Chiejina noted that the state hosts one of the company’s large-scale rice mills, while additional mills under development are located in Jigawa, Zamfara, Niger, Kebbi, and Sokoto States, with a combined processing capacity of 1.5 million tonnes per annum. 

According to him, these investments align with national efforts to boost food security.

He added that various subsidiaries of the Group will operate dedicated help desks during the fair, offering visitors opportunities to explore potential business partnerships. 

The company will also unveil its new 100g and 25kg sugar pack sizes on its Special Day at the event.

Chiejina emphasized that the theme of this year’s fair, “Empowering SMEs for Sustainable Growth,” aligns strongly with Dangote’s long-term vision for sustainable national development.

Also quoted in the statement, the Senior Adviser on Special Projects and Strategic Relations to the Group President, Fatima Wali-Abdurrahman, said: 

“Through our sponsorship of the Kano Trade Fair, we seek to empower micro, small, and medium enterprises with opportunities to showcase their products, connect with potential partners, and access new markets.”

President of the Kano Chamber of Commerce, Industry, Mines and Agriculture (KACCIMA), Ambassador Hassan Usman Darma, told newsmen that about 100 organizations and over 1,000 exhibitors are expected at this year’s fair.

He said the 2025 edition stands out due to significant improvements, expanded facilities, and upgraded structures at the fairground, noting that the Dangote Group remains one of its most committed partners.

“We have a valued, long-standing relationship with the Dangote Group. In this year’s fair, we hope to deepen our collaboration on SME development, backward integration, and industrial skills transfer,” he added.

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